For Events & Races
Every spectator knows where to stand
Draw your course in the portal and every racer, spectator, and staffer has it live on their phone — in AR, on the actual terrain — with your sponsors on the banner. Built for race directors, proven at Red Bull Rampage.
From course file to every phone, in minutes
What took a 30-day custom build for Red Bull in 2019 is now self-service configuration.
Draw your course
Upload the GPX or click the course out in the portal — start, finish, feed zones, medical tents, spectator points. Elevation fetches automatically.
Everyone has it, live
Racers pre-ride the line in AR, spectators find the best corner, staff see patrol routes and evac paths — all offline-safe when the venue’s network melts.
Your sponsors ride along
Branded banner and promo panel on every attendee’s phone, geofenced to your venue and dates. Sell the slot to your title sponsor — it usually covers the package.
What your event gets
Per-event pricing
Flat, per event, self-serve. Trail running, ultra, gravel, MTB, triathlon — if it has a course, it works.
The course on every phone.
Self-serve, live in a day
- Course, POIs & geofence with event dates
- AR course view for racers & spectators
- Offline-safe at zero-signal venues
Your brand and your crew, coordinated.
Self-serve with an assist call
- Everything in Basic
- Branded banner & panel at the venue
- Staff distribution — courses & posts to the whole team
- Live closure & course-change push
Sponsor slots that pay for the package.
Sponsor resale encouraged
- Everything in Engage
- Multiple scheduled promos — sellable sponsor slots
- Post-event analytics recap
Running a series?
Four or more events a season take 25% off per event — or license your venue for unlimited events: $5,000 Basic, $10,000 Engage, $15,000 Plus per season. Postponed race? Your fee transfers once within 12 months.
World-championship scale — multi-venue series, on-site crew, live athlete tracking, leaderboards, and a sponsor push channel — is its own conversation. Talk to us and we’ll quote it in three sizes.
Proven where it counts
Flagship event
Red Bull Rampage
Red Bull invited TrailAware to showcase AR line visualization at the sport’s most demanding freeride event — rider lines rendered live on a Utah cliff face.
Race series
Over the Hump
AR course visualization across the Orange County race series — the course line in front of competitive riders, week after week, all season.
World-championship scale
Championship-level events
The same platform has been scoped and quoted for world-championship-level competition — live tracking, evac routes, and sponsor messaging on the enterprise tier.
Your course, on every phone at the venue.
Self-serve from $500 per event. Series and championship scale welcome.